To attract or entice someone into a particular action.

आकर्षित करना

English Usage: She was luring him into her trap.

Hindi Usage: वह उसे अपनी जाल में आकर्षित कर रही थी।

Something that tempts or is used to attract.

आकर्षण

English Usage: The lure of wealth can be very powerful.

Hindi Usage: धन का आकर्षण बहुत शक्तिशाली हो सकता है।