An attraction or enticement, often used in context of a bait for animals or an allurement for people.

An enticing quality or charm.

आकर्षक गुण

English Usage: Her smile had a certain lure that captivated everyone.

Hindi Usage: उसकी मुस्कान में ऐसा आकर्षक गुण था जो सभी को मोहित कर देता था।

To entice or attract someone to do something.

To lead someone away from a safe or proper course.

किसी को सुरक्षित या उचित मार्ग से भटकाना

English Usage: The scam artist tried to lure victims into his trap.

Hindi Usage: धोखेबाज ने शिकारियों को अपने जाल में भटकाने की कोशिश की।